Strategic direction
Long-term group direction can provide continuity while each venture develops its own proposition and priorities.
About Cloud Cubes Group
Cloud Cubes Group is a multi-sector parent and venture-building organisation created to establish, develop and support independent businesses, digital products, brands and initiatives. The group provides shared direction and strong foundations while allowing each venture to develop around its own purpose, market and customers.
Our Purpose
Cloud Cubes Group exists to provide a long-term structure through which ideas and opportunities can be explored, developed and established as independent ventures.
Different opportunities require different approaches, so ventures are not forced into the identity, assumptions or operating model of another business.
Our Model
Businesses and initiatives developed through Cloud Cubes Group are intended to have identities and operating models appropriate to the markets they serve.
The parent provides strategic connection and shared foundations while each venture develops its own purpose, proposition, brand, market, customers, business model, operations and technology.
Shared Foundations
Ventures can benefit from proportionate shared foundations while retaining the independence required to operate around their own markets and objectives.
Long-term group direction can provide continuity while each venture develops its own proposition and priorities.
Proportionate business and operating structures can support clearer decisions and responsible development.
Ventures can establish identities appropriate to their own purpose, audience and market while remaining connected to the wider group.
Documented decision-making, governance and technology can be introduced where they genuinely strengthen the venture.
Multi-Sector Approach
Cloud Cubes Group is designed to support ventures across potentially unrelated sectors.
Opportunities are considered according to their own purpose, market, requirements and potential rather than being forced into a technology, digital or creative category.
Technology remains an important capability, but it is an enabler rather than a boundary around the group.
Long-Term Development
The group develops ventures deliberately rather than expanding for the sake of appearing larger. New businesses and initiatives should have a clear purpose, appropriate operating model and sufficient foundations before becoming established parts of the public group.